Nevertheless, it grew from 2009 to 2011 in networks such as Facebook (from 10% to 67%), LinkedIn (from 20% to 31%), and YouTube (from 2% to 19%).ģ. A study published in the Journal of Medical Internet Research shows how its use remains small, except for the Netherlands and the United Kingdom. In Western Europe, the use of social media by hospitals is also growing but there are significant differences between countries. According to a study published by the Journal of Medical Internet Research, nearly 95% of US hospitals are on Facebook, while only 50% have a Twitter account. More and more hospitals, medical professionals, and health authorities have opened accounts in YouTube, Facebook, and Twitter to reach their potential clients. Healthcare organizations are slowly starting to use social media. In Nigeria (Africa), Facebook, followed by YouTube and Twitter are the most popular.
For example, the leading social network in South Korea is YouTube, followed by Facebook. Curiously, the same social networks are used in extremely different countries. Facebook is the most used social network in the world, followed by YouTube. Online newspapers or magazines (20%-26%) and social networks (16%-23%) come next, followed by health mobile apps (13%-17%) and patient organization websites (13%-17%).Ģ. The second source of information (47%-48%) was specific and dedicated websites (blogs and forums), while between 33% and 38% looked for information from official health websites, such as those of the Ministry of Health or the World Health Organization (WHO). Between 82% and 87% of people (depending on the type of information searched) who searched for health-related information used searches engines. Fifty-five percent looked for general information, 54% looked for information on a specific condition, 23% looked for specific information on a treatment, and 10% used the net to get a second opinion after visiting their doctor. Use of the Internet to Search for Health-Related InformationĪccording to the European citizen's digital health literacy report published in September 2014, 59% of European citizens used the Internet to look for health information in 2014. The European Commission recently published a report that gathers the views and actions suggested by stakeholders of the field following a public consultation.ġ. However, there have been some warnings about the danger of overregulation. There is a call by the sector to establish quality control mechanisms to guarantee patients' safety. There is currently an intense debate about the need to regulate mHealth applications. It is estimated that there are 100,000 mHealth applications, but not all of them have the necessary quality. This is not just a small trend, but mobile health (mHealth) has widened acceptance by the public. Accessing information, gathering health data and contacting health professionals are some of the promising opportunities that these devices offer. The rising penetration rate of smartphones all over the world opens new possibilities in healthcare. Also, 94.6% of the population used a mobile phone in 2013. This percentage includes people older than three years old that who have used the Internet at least once in the last month. In South Korea, Internet penetration is very high 82.1% of the population goes online according to the Korea Internet & Security Agency. The growth is driven by the availability of cheaper smartphones and the variety of types of plans on offer in the market. In 2014, mobile broadband had a penetration of 32%-four times the penetration rate recorded in 2009. The widespread use of mobile phones has resulted in higher access to the Internet through these devices. A study published by The Lancet described "WhatsAppitis" as the wrist pain a young women had as a result of sending messages on their phones. We use the mobile phone so much that it might bring medical consequences.
There are almost as many mobile-cellular subscriptions (6.9 billion) as people on Earth, more than three quarters of them (5.4 billion) in the developing world, and more than half (3.6 billion) in the Asia-Pacific region. Mobile phone penetration is even more spectacular. According to the Measuring the Information Society Report 2014 by the International Telecommunication Union, nearly 3,000 million people use the Internet, which is more than 40% of the world's population (7,200 million). Internet and social media are becoming new tools to look for health information.
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